Apparel and Footwear Industry Guide
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About
This guide contains resources that are useful when researching the apparel and footwear industry. The guide includes reference books, databases, periodicals, and websites about the apparel and footwear industry. Please note that some of the resources listed below will discuss both apparel and footwear, while other resources may only discuss either apparel or footwear of the industry. This guide is not comprehensive as its purpose is to offer suggestions to help get the researcher started on the right foot. For more general tips about industry research, please see the Industry Research Basics guide.
History
Encyclopedia of American Industries
- Online Reference Book
- Once you arrive at the front page of the encyclopedia, you have two search options:
- Check the box to "search this publication" and search for apparel or footwear, or
- Choose "table of contents" and browse to your desired industry.
Overview
Standard and Poor's Industry Surveys
- Online Database
- Accessible through Market Insight
- Select Industry, and then choose either Apparel Retail or Footwear from the drop-down menu. Covers United States industries only and is updated bi-annually.
- Once the database is open, select "Apparel and Textiles," then select "Market Research and Trends." Covers United States industries only and is updated annually.
- Contains a small overview of the apparel industry and footwear industry, as well as analyses of companies in the industries.
Footwear Industry Profile via Business Source Complete
- Go to Business Source Complete and search for "footwear industry profile"
- There are many profiles available for a number of different markets and countries.
Yahoo Industry Center: Apparel Stores]
- Contains news, statistics, sales, company information, and more.
- You can also browse the Yahoo Industry Center for other related industries.
New York Times Retail: Apparel and Accessories Industry Snapshot
- An alphabetical list of apparel retailers with links to NY Times company profiles and news for each company.
Statistics
Best Customers: Demographics of Consumer Demand
- Contains an entire chapter of data about the apparel industry
- Includes indexes for best customers, customer trends, average household spending, and more.
- Reference Book
- Business Rankings Annual contains a few pages with statistics for clothing and footwear industries.
- Examples of data include "Most Preferred Childrens Apparel Brands" and "Countries Importing the Most Apparel and Textiles to the U.S."
Household Spending: Who Spends How Much on What
- Contains over 60 pages of data about apparel spending trends
- Data includes spending by household type, by age, by income, by race, and more.
- Once the database is open, select "Apparel and Textiles," then select "Statistics." Covers United States industries only and is updated annually.
IBISWorld Industry Market Research
- Covers U.S. industries, and is updated very frequently. Browse by NAICS code or search by industry keyword.
Market Research
- Online Database
- Offers market research reports for a variety of consumer products and services.
- Use the Quick Search feature to search for "apparel" or "footwear".
- Note: When you find a useful report, make sure you look at the Related Reports linked from the report.
World Advertising Research Center
- Online Database
- Search for apparel, footwear, or clothing, and retrieve actual marketing campaigns and marketing strategies on a number of different products.
Periodicals
In many cases, magazines and trade publications may offer the most up-to-date information about an industry. This is a list of a few periodicals that may be helpful when researching the industry. Click on a link below to take you to the ALICE record for the periodical. Please note that the periodicals may be in print or electronic format.
Trade Publications
- News & information source of the global sewn products industry. (Description from Business Source Complete)
- "Focuses on the fashion, retailing, manufacturing & financial segments of the market, spotlighting the hot designers, newsmakers, & business leaders, as well as style trends in all aspects of men's, women's & children's dress, sport, & athletic shoes." (Description from Business Source Complete)
Women's Wear Daily (WWD)
- Covers business issues, fashion trends, retailing developments, international ready-to-wear, couture presentations & market overviews. For retailers & manufacturers of women's apparel, accessories, fibers & textiles.
Trade Associations
American Apparel and Footwear Association
- Contains some statistics,news on the industry, legal issues, legislation, trade information, and more.
Video Demo
This video highlights a few databases to look at when research the apparel industry, including IbisWorld, Mintel Reports, Plunkett Research, and Market Insight.
