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In an attempt to understand who is reading this blog, I’d like to find out a little more about the blog’s audience. Please take a moment to answer the question below. Should none of the answers below adequately describe you, please feel free to post a comment on this post. Should you like to provide any additional information that might be useful, please feel free to put that in a comment as well. Thanks in advance for your input.

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“From MP3 players to multimedia phones, Digital America 2006 charts the growth and key trends in the $125 billion consumer electronics market and includes sales figures and statistics.”  The report is pretty extensive and contains  a  history of  products, as well as links to Industry Sources.

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The University of California Berkeley has a guide to using MediaMark Reporter. While some of the information only pertains to UCB students, the guide offers some pretty good information for using the database. If you are an Ohio University faculty, staff, or student, you will need to log in to MediaMark Reporter here, as opposed to using the login link that the UCB guide provides.

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If you are looking for apparel industry resources, take a look at the Apparel & Footwear Industry Guide in the Biz Wiki.  The guide offers some suggested resources for researching the industry.

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