SimplyMap

Click to Connect to SimplyMap
Click to Connect to SimplyMap

SimplyMap provides  demographic, business, or marketing data down to the local level, allowing users to create customized maps and reports with an almost unlimited number of variables.

  • Connect to:  SimplyMap Subscription Database
  • Format:  Subscription Database
  • Note:  Our subscription only allows for five users to log on at one time
  • Users who would like to save their work should “Create a Personal Workspace”

SimplyMap provides nation-wide data by state, county, ZIP code, census tract, and census block-group geographies. The following types of data are available in our SimplyMap subscription:

  • Demographic Variables
    • Population, Age, Race, Income, Ancestry, Marital Status, Housing, Employment, Transportation, Families, and more.
  • Historical Census Data
    • Historical census data: including 1980, 1990 & 2000, plus current year census estimates and 5 year projections.
  • Business and Marketing Variables
    • Detailed Consumer Expenditure, Consumer Price Index, Quality of Life & Consumer Profiles, Business & Employee Counts by industry, and EASI© Market Segments & Life Stages.
    • Experian SimmonsLOCAL: a powerful targeting and profiling system that provides insights into consumer behavior for all of America’s 210 media markets on a local level with 60,000+ data variables, including over 450 categories and 8,000 specific brands.
  • Point Data
    • U.S. Business and Points-of-Interest (POI) data (over 4.5 million points) including legal name, business name, NAICS codes, address, telephone number, web address, and general description.
  • Health Data
    • Answers to frequently asked questions about disease, health status, doctor visits and more
    • Health Questions Age 18+ & under 18
    • Death Causes
  • The Simmons Data Package covers hundreds of categories under general topics including but not limited to:
    • Lifestyle (Demographics & Statements)
    • Hispanics Only (Special Demographics & Media)
    • Computers/Internet
    • Media
    • Entertainment/Leisure
    • Travel
    • Food (Baking, Condiments, Dairy, Frozen, General, Meat & Snacks/Deserts)
    • Beverages (Alcoholic & Non-Alcoholic)
    • Daily Activity
    • Dining
    • Apparel
    • Shopping
    • Health & Beauty Aids
    • Medicine/Drugs/Ailments
    • Tobacco
    • Telecom
    • Financial Services
    • Household Products
    • Cleaning Products
    • Pets & Pet Food
    • Home Improvements
    • Home Furnishings & Appliances
    • Lawn & Garden
    • Electronics
    • Automotive