Understanding Demographics of Restaurant Consumers with Simmons Oneview

This video demonstrates how to use Simmons Oneview to gather an understanding of customers of specific restaurant brands. The data includes household income, race, ethnicity, education level, gender, and more. Simmons is an idea resource when trying to identify your target consumer of a particular product or brand.

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Simmons Oneview

Contains demographic information about users of specific consumer products including: what they use, income and educational level, what types of media they use, and more. … Continued